Our client needed to find a way to engage donors in lieu of their annual gala. They also needed a concept to uplift the children they support who were unable to attend their regular gymnastics classes during the pandemic and had to train via ZOOM. The community was facing an especially challenging time following the death of George Floyd as well and were eager to find a way to feel connected and safe. The ExV Agency created and produced FLIP IT FORWARD and a live ZOOM Dance Party to bring some fun and hope to the children of the Wendy Hilliard Gymnastics Foundation. 

During a difficult time for organizations and the children they serve around the USA, the FLIP IT FORWARD digital event provided much needed hope, fun and joy to the community connected to the Wendy Hilliard Gymnastics Foundation. With a $25,000 fundraising goal in mind, the Foundation was overjoyed when the FLIP IT FORWARD event surpassed the $90,000 mark, and donations continue to roll in to date.